Editing Postcard

original image:

When editing the image for the post card, we used adobe photoshop in  order to correct the over exposure and lack of saturation of the sky, as well as the under exposure of the subject (skateboarder).

We imported the image into the software, using a canvas size of 8 x 12 inches (generically conventional size of film postcards). We enhanced the colours of the sunset in order to match the golden colour scheme across our other products in order to promote a strong sense of branding and we decreased the exposure to make the colours appear more prominent in comparison to the rest of the image.

Edited image: